The Agile Data Guides
Change the way your data team
A group of data coaches and experts. We unblock your team, help them change how they do the data work, and ship data work people actually value.
35+ years in the Data, Analytics and Product trenches. Patterns, not decks. Coaching teams around the world.
"deliver more value while having fun again"
One human guide. AI Guides on call 24/7.
The short version
What is Agile Data Guides?
Agile Data Guides is the knowledge and coaching brand for a group of people who help data teams change how they work. We do three things: coach your team to deliver, train your team to upskill, and publish guide books that codify the patterns the coaching is built on.
We teach your team to do the data work. No team, or no time? AgileData.io will do the work for you.
The disappointment cycle
Why does your data team keep hitting the same wall?
"That's not what I wanted."
"But that's what you asked for."
You've had this conversation. So has every data team. The stakeholder is frustrated, the data team is frustrated, and the data work nobody loves keeps churning.
Your team isn't broken. The system around them is. Too many tools, too many priorities, too many ways of working invented from scratch on each project.
This is the disappointment cycle. We help your team step out of it.
How it works
How do Agile Data Guides change the way your data team works?
and Crafted and proven across teams, across organisations, across decades.
We coach your data team through the patterns that fit their context, teach the foundational ones on courses, and publish the core version of each pattern as a book. The Information Product Canvas is the first one in print. Modeling Business Concepts and the Data Persona Templates come next.
You don't need more hours of effort. You need a way of working that makes the hours you already have actually land value.
Three things
Coaching for your data team
Shane embeds virtually alongside your team. Patterns, mentoring, unblocking, and a 24/7 AI Coach for the moments he isn't available online. Fixed monthly fee. No never-ending project.
See how coaching works TeachVirtual courses, public and private
Hands-on courses your team can join, or that we run privately for your team. Starting with gathering data requirements in 30 minutes.
Browse the courses PublishPractical guides, not theory books
The Information Product Canvas is in print. Modeling Business Concepts and the Data Persona Template are on the way.
See the booksArticles
What has Shane published lately?
New articles land on our publications every week. Read them at Agile Data N' Info, Information Product Canvas, Agile Data WoW, Modeling Business Concepts, and Data Persona Template.
Next step
Ready to change the way your data team works?
Start with a conversation about your team and where it's stuck.
No deck. No pitch.
Just a look at what would actually help.
Talk to ShaneBring your blockers.